冀太行山区四个旅游地2008年经营效益分析  

Operational Efficiency Analysis of Four Tourist Destination in Taihang Mountain of Hebei Province in 2008

作　　者：贾贺男[1] 马晓晶[1] 秦安臣[1] 肇丹丹[1] 王鹤飞[1] 孙双印 康晓梅[1] 贾哲[1] 朱玉菲[1] 

机构地区：[1]河北农业大学,河北保定071000 [2]塞罕坝机械林场总场第三乡林场,河北承德068453

出　　处：《中国农学通报》2010年第7期360-363,共4页Chinese Agricultural Science Bulletin

基　　金：河北省科技支撑项目(06230121D;07237105D;08237110D;09237106D)

摘　　要：为了解旅游对当地经济、环境和社会所产生的影响,建立了由16个指标构成的效益指标评价体系,明确了各指标的量化方法。并对河北省太行山区的野三坡、卧龙山庄、西柏坡和前南峪进行了效益测算和分析,结果表明四个旅游地的旅游经营综合效益明显,旅游效益和旅游地的知名度、美誉度和满意度呈正相关性。In order to understand tourism impact on economy, environment and society , this paper sets up the performance evaluation indicator system by the 16 indicators, and definitudes quantification methods of every indicator. And analysis the efficiency of Yesanpo, Wolong Villa, Xibaipo and Qiannanyu in Taihang Mountain of Hebei Province.The results show that the operational efficiency is obvious of the four tourist destination,and tourism efficiency and tourist destination awareness, favorite and satisfaction are positively related.

关 键 词：旅游 效益 指标体系 效益评价 

分 类 号：F590[经济管理—旅游管理]