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机构地区:[1]四川教育学院,四川成都611130
出 处:《西华师范大学学报(哲学社会科学版)》2010年第2期58-61,共4页Journal of China West Normal University:Philosophy & Social Sciences
摘 要:现代公共舆论是人类文化交往发展到一定阶段的产物,是现代公共领域逐渐发达的结果。一个国家、一个地区公共舆论的品格与所属文化的核心价值体系紧密相关。"和谐"作为和谐文化建设的内核,是公共舆论交往的价值追求和主要目标。以公共舆论作为社会基础的和谐社会及其文化的建设要求公共舆论具有真实性、独立性、多样性、公共性、开放性、秩序性和主导性等品格。当前,我国良好公共舆论品格塑造的途径和办法是:首先要把握好公共舆论的导向,其次要形成良好的公共舆论传播载体,培养高素质的公共舆论领袖,创新公共舆论管理体制,讲究公共舆论的引导艺术。The modern public opinion is the product of human cultural communication in a certain stage.And it is also the result of gradual developing of modern public sphere.The public opinion of a country or an area is closely related with its core value system.Harmony,as the core of a harmonious cultural construction,is the value pursuit and main goal of public opinion.The harmonious society,requires its public opinion should include facility,independence,diversity,public,openness,order and dominance.Currently,the ways and methods of shaping good public opinion characters are: firstly,sticking to the correct guidance of public opinion;secondly,forming a good public opinion disseminator,training high-quality public opinion leaders,and innovating public opinion management system and paying attention to the guiding arts of public opinion.
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