网络营销的智能决策支持系统设计和开发  

Design and Development of Intelligent Decision Support System About Internet Marketing

作　　者：陈继祥[1,2] 徐苏[1] 

机构地区：[1]南昌大学信息工程学院,江西南昌330031 [2]亳州职业技术学院,安徽亳州236800

出　　处：《计算机与现代化》2010年第4期133-136,共4页Computer and Modernization

摘　　要：着重分析智能决策支持系统在网络营销方面的应用。首先,从Internet出发提出本文课题的讨论背景。接着,叙述电子商务与决策支持系统的发展现状及其发展趋势。通过网络营销智能决策支持系统的设计和开发表达了决策支持系统的重要性。This article emphatically analyzes the intelligent decision-making support program in the network marketing application.First,the background of the discussion topic is explained based on Internet.After that,the development present situation electronic commerce and decision support system and its development tendency are narrated.Finally,the decision support system importance is expressed through the design and the development of the network marketing intelligence decision support system

关 键 词：网络营销 智能决策支持系统 

分 类 号：TP311[自动化与计算机技术—计算机软件与理论]