战略性贸易理论对我国文化贸易的启示——以演出服务贸易为例  

Enlightenment of Strategic Trade Theory on China’s Cultural Trade:Performance Service Trade as an Example

作　　者：方英[1] 孙尧[1] 

机构地区：[1]中国传媒大学媒体管理学院,北京100024

出　　处：《经济问题》2010年第5期50-52,119,共4页On Economic Problems

基　　金：教育部社科基金项目"从文化贸易逆差探究中国文化产业的国际竞争力"(05JC790114);中国传媒大学"211工程"重点学科建设项目"中国文化贸易结构研究"的阶段性成果

摘　　要：文化产业被誉为21世纪的"朝阳工业",成为各国竞相发展的战略性产业和提升国家"软实力"的重要路径。在阐述战略性贸易理论含义的基础上,分析了战略性贸易理论对我国文化产业的适用性,并结合我国演出服务贸易的现状,为我国文化产业实施战略性贸易政策和推进文化贸易的发展提出政策建议。As the most promising industry in the 21st century,the cultural industry has the potential to enhance the national soft power and has been the strategic industry in most countries. On the basis of the condition and main idea of strategic trade theory the applicability of strategic trade theory to China’s cultural industry is analyzed. According to the current situation of China’s performance service trade some suggestions are presented for the development of China’s cultural trade through the implementation of strategic trade policy.

关 键 词：战略性贸易理论 文化产业 文化贸易 演出服务贸易 

分 类 号：F7[经济管理—产业经济]