规模型竞争性联盟中资源-风险-结构关系研究  

Research on the Relationship between Resource,Risk and Structure in Scale Competitive Alliance

作　　者：龙勇[1] 李世清[1] 

机构地区：[1]重庆大学经济与工商管理学院,重庆400030

出　　处：《软科学》2010年第6期45-50,57,共7页Soft Science

基　　金：国家自然科学基金项目(70672012)

摘　　要：以规模型竞争性联盟为对象,提出了该类联盟中资源组合、合作风险与联盟结构选择偏好之间关系的概念模型;进一步利用来自国内企业的调研数据,借助结构方程模型方法验证了三者之间的相关关系。研究表明,在规模型竞争性联盟中,资源组合、合作风险和联盟结构偏好之间确实存在紧密联系。资源类型越靠近于终端市场,成员对合作风险的感知越显著;对于多数合作风险,成员倾向于选择股权式联盟结构进行风险规避。Aiming at scale competitive alliance,this paper proposes a concept model about the relationship between resource portfolio,cooperation risks and alliance structure mode partiality in this type of alliance.Based on data collected from domestic firms participating in competitive alliances,structural equation model is applied to examine the relationship between these three variables.The results show that there are significant correlations between resource portfolio,cooperation risk and alliance structure partiality.The closer the resource type to the market,the more cooperation risks will be perceived by partners.For the majority of cooperation risks,partners prefer choosing equity mode to avoid risks.

关 键 词：竞争性联盟 资源 合作风险 联盟结构 

分 类 号：C93[经济管理—管理学]