旅游上市公司成长性综合评价研究——基于时序立体数据表的实证分析  

The Study on Comprehensive Growth Evaluation of Listed Tourism Companies——based on time series stereoscopic data list

作　　者：周春香[1] 董观志[1] 

机构地区：[1]暨南大学深圳旅游学院,广东深圳518053

出　　处：《旅游论坛》2010年第3期306-309,共4页Tourism Forum

摘　　要：旅游上市公司是旅游业的模范先锋,其成长能力直接关系着旅游业未来的发展方向。从"差异驱动"原理出发,选取5项旅游业成长性指标构成时序立体数据表,运用数学矩阵对指标权重进行确定,从而组建了旅游上市公司成长性综合评价模型,并对2004—2008年间的17家旅游上市公司进行了具体的分析和研究。Listed Tourism Company is the exemplary pioneer of the tourist industry,and its ability of growth directly affects the tourist industry developing path.According to the principle of ＂variance drive ＂,this paper chooses 5 growth indexes of tourist industry to construct the stereoscopic data list of time series,and the comprehensive appraisal model of growth of the listed tourism company is set up by the index weight with mathematics matrix.At last,the paper has carried on concrete analysis and study to 17 listed tourism companies among 2004-2008 years.

关 键 词：成长性 差异驱动 时序立体数据表 综合评价 旅游上市公司 

分 类 号：F592[经济管理—旅游管理]