双边竞争型闭环供应链回收渠道的决策分析  

Reverse Channel Decision Analysis for Bilateral Competing Closed-Loop Supply Chain

作　　者：韩小花[1] 董振宁[1] 

机构地区：[1]广东工业大学管理学院,广东广州510520

出　　处：《工业工程》2010年第4期23-27,36,共6页Industrial Engineering Journal

基　　金：教育部人文社会科学研究基金资助项目(09YJC630037);广东工业大学博士基金资助项目(093036)

摘　　要：为了提高回收渠道决策的效率,主要采用非合作博弈的方法,以2个竞争的制造商和2个竞争的零售商组成的双边竞争型闭环供应链为对象,研究了回收渠道的决策过程。经过分析论证得出制造商之间和零售商之间的竞争程度共同影响回收渠道的决策结果,但制造商之间的竞争程度对决策结果的影响作用更大。To improve the decision making efficiency of reverse channel,non-cooperative game in the reverse channel decision process is adopted for a supply chain.The supply chain considered in this paper is a bilateral competing closed-loop supply chain composed of two manufacturers and two retailers.For such a supply chain,mathematical models are presented and the reverse channel decision process is analyzed.It shows that both the competition between manufactures and retailers and the competition between manufacturers affect the decision results,but the latter has greater effect than the former.

关 键 词：闭环供应链 双边竞争 回收渠道 非合作博弈 

分 类 号：F253[经济管理—国民经济]