阜阳市离退休老年人体育消费现状调查研究  

Study on the situation of the sports consumption of the retired in Fuyang

作　　者：何启安[1] 

机构地区：[1]阜阳师范学院体育学院,安徽阜阳236041

出　　处：《周口师范学院学报》2010年第5期141-143,共3页Journal of Zhoukou Normal University

摘　　要：运用问卷调查法和访谈法对阜阳市离退休老年人的体育消费态度和动机、消费水平、消费结构及其影响因素等进行了调查研究,结果表明:该群体的体育消费态度不积极,但动机明确;体育消费水平较低;消费结构不合理;传统的消费心理和消费习惯是影响体育消费的主要因素.With questionnaire investigation and visition,this study conducted a large size questionnaire investigation about the attitude to the sports consumption、the level of consumption、the structure of consumption and the primary factors which impact on the sports consumption and so on among the retired in Fuyang.The results showed that the level of the sports consumption is relatively low,the structure of sports consumption is improper,and main factors impacting on the retired sports consumption are economic factors and sports viewpoints.

关 键 词：阜阳市 离退休老年人 体育消费 现状调查 

分 类 号：G812[文化科学—体育学]