中国体育产业的现状与发展策略  

Present Situation and Developing Countermeasures of Sports Industry in China

作　　者：李大圣[1] 

机构地区：[1]深圳市计量质量检测研究院五金建材检测部,深圳518055

出　　处：《价值工程》2010年第31期320-321,共2页Value Engineering

摘　　要：中国体育产业具有很大的发展潜力,研究体育产业的发展具有非常重要的理论意义和实践价值。本文结合中国体育产业的发展现状,分析了体育产业发展中存在的问题及制约因素。通过对中国体育产业特点的分析,阐述了中国体育产业的发展策略,提出了解决问题的一系列对策。The sports industry in China has a good developing potential,and the research on the development of sports industry has both important theoretical significance and practical value. The paper summarizes the problems and constraints existing in the sports industry based on the analysis of the current situation of sports industry in China. The paper presents the future strategies for the sports industry in China and then several countermeasures to solve the problems are put forward.

关 键 词：体育产业 现状 发展策略 

分 类 号：G80[文化科学—运动人体科学]