中国邮轮旅游竞争潜力测度  

Analysis on Development Potential of China's Cruise Tourism Industry

作　　者：蔡晓霞[1,2] 牛亚菲[1] 

机构地区：[1]中国科学院地理科学与资源研究所,北京100101 [2]中国科学院研究生院,北京100049

出　　处：《地理科学进展》2010年第10期1273-1278,共6页Progress in Geography

摘　　要：本文在分析邮轮旅游核心产业要素及竞争潜力构成的基础上,构建邮轮旅游竞争潜力评价指标体系,从旅游资源禀赋、邮轮旅游经营绩效、企业运营能力、金融保险业服务能力、交通保障能力、城市支撑能力等方面进行分析评价。并运用因子分析法对我国沿海8大邮轮旅游重点城市进行评价分析;依据评价结果,将8大邮轮城市划分为邮轮旅游竞争优势区、较优势区和一般优势区的3个层级。提出未来中国邮轮旅游将形成以上海为邮轮母港,以深圳为区域中心港,辅以宁波、厦门、海口等挂靠港的对台湾、东南亚的南方邮轮旅游区;以及以天津为区域中心港,辅以青岛、大连的对日、韩的北方邮轮旅游区的整体空间格局。At present,China＇s cruise tourism is still at an early stage of development.The basic development model is to construct ports and related facilities to attract international cruise tourists.Many of our coastal cities have taken cruise tourism as a new focus.Shanghai,Tianjin,Qingdao,Dalian,Ningbo,Xiamen,Shenzhen and other cities have put forward the ideas of building cruise home ports,and sped up the cruise terminal and infrastructure planning and construction,and actively created the conditions for the development of cruise economy.In this paper we established an index system to evaluate the development potential of China＇s cruise industry.We evaluated it from several aspects,including tourism resources,cruise business performance,tourism enterprises operating capacity,financial and insurance service capabilities,transportation security capability,city support and so on.Based on the index system,we took China＇s eight major cruise cities as cases and did the evaluation using factor analysis method.From the evaluation results,we divided the eight cities into three levels,according to their advantages for cruise tourism development.We proposed that China＇s cruise tourism would form a spatial pattern with two regional markets in the north and the south respectively,taking Shanghai as the homeport and Shenzhen,Tianjin as the regional central port.

关 键 词：邮轮旅游业 潜力评价 因子分析法 中国 

分 类 号：F592[经济管理—旅游管理] F618[经济管理—产业经济]