出院病人随访工作常见的误区及对策  

Common Misunderstandings and Countermeasures of Discharged Patients' Medical Follow-up Visit

作　　者：何炳文[1] 黄仁彬[1] 陈亚光[1] 邓伟胜[1] 张紫翠[1] 

机构地区：[1]郴州市第一人民医院,湖南郴州423000

出　　处：《中国医院管理》2011年第1期69-70,共2页Chinese Hospital Management

摘　　要：分析了目前出院病人随访工作中,在所有病人是否全面随访,随访在医院一对一营销中的地位等方面存在的误区,提出针对不同的随访目的设计不同的随访内容,构建立体的出院病人随访管理工作体系,提高沟通技巧,改进随访工作的有效对策。An analysis of existing misunderstandings in discharged patients＇ medical follow-up visit is made, such as whether overall follow-up visit should be made for all patients or not and its one-to-one marketing＇s position in hospital. The hospital＇s different follow-up goals designs for different follow-up contents are put forward. And the followup managing working system for inpatients is set up in order to improve communication skill and effective countermeasures for the follow-up work.

关 键 词：医院 出院病人 随访 误区 对策 营销 

分 类 号：R197.3[医药卫生—卫生事业管理]