2008奥运会提升北京竞争力的反窥——北京奥运会对城市经济发展,产业结构和城市形象提升相应评析  

Reconsiderations on 2008 Olympic Games to the Improvement of Beijing Competitiveness

作　　者：胡家浩[1] 

机构地区：[1]武汉体育学院体育新闻与外语系,湖北武汉430079

出　　处：《南京体育学院学报（社会科学版）》2011年第1期80-83,128,共5页Journal of Nanjing Institute of Physical Education

基　　金：国家社会科学基金项目"北京奥运会媒介文化遗产研究";项目编号:09BTY010

摘　　要：体育比赛对城市竞争力的提升主要是刺激经济增长,改善产业结构,提升城市品牌形象。应用统计资料分别从经济发展,产业结构和城市形象三个方面反窥了2008奥运会对提升北京城市竞争力的影响,从深层次分析了奥运会提升北京城市竞争力的原因,最后进一步探索了北京发展体育竞赛产业以提高城市竞争力在后奥运时代对其他城市所给予的启示。Sports match improves the Competitiveness of the host city through stimulating economic growth,improving the industrial structure and the city brand image.Economic growth is the basis of city competitiveness.Sports competitions is closely related to various industrial sectors of the city,bring about profound impact on the optimization and upgrading of the urban industrial structure.As a whole sports development promotes the city function and enhance its reputation.Through comparison analysis about the economic growth,industrial structure and brand image of Beijing City before and after 2008 Olympic Games,the essay focuses on the enhancing related to Beijing city competitiveness.Finally the author points out the approaches to further explore the development of sports competition after the Olympic Games to improve the urban industrial competitiveness.

关 键 词：2008奥运会 北京竞争力 提升 反窥 

分 类 号：G80-05[文化科学—运动人体科学]