Carrefour China, the next Google？--A strategic game for interests behind overcharging incident  

作　　者：杨丹[1] 

机构地区：[1]西南财经大学工商管理学院,四川成都610000

出　　处：《魅力中国》2011年第5期405-405,共1页

摘　　要：Recently, a stream of negative reports on French multinational supermar-ket chain Carrefour has occupied major media in China.At the end of lastyear, the negotiations between Carrefour and Master Kong broke down.Thenin the beginning of 2011, Carrefour took another beating in China as five of itsstores were fined USD 75, 988 each for defrauding customers.The NationalDevelopment and Reform Commission, Chinas top economic planner, criticizedCarrefour for fictitious original but high settlement price and misleading pricemarking.It has been the biggest crisis of Carrefour, which has conquered suc-cessive conjunctures within Fifteen-year-operation since entering China.Due to traditional custom, the Spring Festival holiday is the biggest shoppingseason.However, just at the booming time, Chinese media joined together tosuppress the two major foreign retailers.The real objective may be to get themexpelled from Chinese market.Naturally, we cannot help thinking about thetragedy in China of Interact giant Gcogle.Recently, a stream of negative reports on French multinational supermarket chain Carrefour has occupied major media in China. At the end of last year, the negotiations between Carrefour and Master Kong broke down. Then in the beginning of 2011, Carrefour took another beating in China as five of its stores were fined USD 75, 988 each for defrauding customers. The National Development and Reform Commission,

分 类 号：P315[天文地球—地震学]