福建农业企业投保农业保险意愿的实证分析  

The Empirical Analysis of Agricultural Enterprises’Desire of Agricultural Insurance in Fujian

作　　者：黄椿[1] 吴声怡[1] 

机构地区：[1]福建农林大学经济与管理学院,福州350002

出　　处：《中国农学通报》2011年第4期423-427,共5页Chinese Agricultural Science Bulletin

摘　　要：对农业企业投保农业保险的意愿情况进行研究和实证分析,了解相关因素对农业企业投保意愿的影响程度。随机对福建省141份农业企业进行问卷调查,并运用SPSS 13.0统计软件的数据进Logistic回归处理。结果显示:养殖效益、投保便利程度、对保险公司的看法这3个因素对农业企业投保农业保险的意愿有显著影响,存栏数、养殖投入程度、是否受周边企业影响、是否更易得到信贷支持等4个变量对农业企业投保农业保险的意愿影响不大。要增加农业企业经营效益、发展有特色的农业保险产品、加强保险服务等措施,以促进农业保险的进一步发展。This paper is a study and empirical analysis on the factors that affect Fujian agricultural enterprises’decision-making in agricultural insurance,then reveal the degree of effect.This paper uses SPSS 13.0 statistical software to make Logistic regression into the survey data of 141 questionnaires of agricultural enterprises arranging agricultural insurance in Fujian.The results showed that three variables includingcultivation benefit,the accessibility of insurance,the attitudes toward insurance enterprises significantly affected agricultural enterprises’decisions to buy agricultural insurance,however,the other four variables including stock level,cultivation investment,the influence comes from peripheral enterprises,the accessibility of credit aid affect on agricultural enterprises’purchasing decision in agricultural insurance weakly.This paper proposed a series of measures such as raising agricultural enterprises’operating efficiency,detecting distinctive insurance products,improving insurance service and so on,which would lead to a further development of agricultural insurance.

关 键 词：福建 农业企业 农业保险 意愿 

分 类 号：F840.66[经济管理—保险]