价格梯度对降低普通农产品非绿色投入的探讨  

Discussion on Reducing Ungreen Input in Ordinary Agro-products by Price Discrimination

作　　者：潘诚[1] 魏彦杰[1] 孙娜[1] 

机构地区：[1]安徽财经大学经济发展研究中心,安徽蚌埠233041

出　　处：《山西农业大学学报（社会科学版）》2011年第3期294-299,共6页Journal of Shanxi Agricultural University:Social Science Edition

摘　　要：侧重于普通农产品绿色化过程中价格的讨论,提出针对普通农产品的非绿色化程度进行价格上的区分可以降低生产者对作物的非绿色投入,然而现实普通农产品市场中的信息不对称所产生的"柠檬效应"阻碍了这种机制的有效运行。利用Java Swarm建立Agent仿真模型得出严格监督上述价格上的区分并适当提高消费者对市场上普通农产品的信任度是可以解决该问题的。由此建议建立普通农产品价格与绿色化程度的关联机制及配套相关措施。It is focused on the influence of price in the process of the greenlization of ordinary agro-products. Although discriminating the price according to the degree of greening can help to reduce the ungreen input on agriculture, it hardly works smoothly in a market due to the Lemon Effect produced by the phenomenon of Information Asymmetry. Having structured an agent-based simulation model by using Java Swarm API, we found monitoring the price control above strictly as well as enhancing consumers＂ confidence in the quality of ordinary agro-products in markets is a solution to avoiding the problem above. Thus, it is necessary to set up an institution that relates agro-products＂ the price with their degree of greening and do something else related.

关 键 词：普通农产品 价格调控 柠檬效应 AGENT仿真 

分 类 号：F304.2[经济管理—产业经济]