新《旅行社条例》实施背景下的中小旅行社发展策略研究——以江西九江为例  

Research of Developmental Strategy for Small and Medium-sized Travel Agencies Based on the Implementing of New 《Travel Agency Regulations》

作　　者：樊春梅[1] 张建星[1] 

机构地区：[1]九江学院旅游学院,江西九江332005

出　　处：《科技广场》2011年第4期253-256,共4页Science Mosaic

摘　　要：新《旅行社条例》的实施对于旅行社业的发展意义深远、影响重大,文章探讨了新条例对九江旅行社尤其是中小旅行社的影响,以及新形势下九江中小旅行社的生存和发展对策。The implementing of the new 《travel agency regulations》has profound significance and significant influence to the tourism industry.Exploring the influence of new regulations on Jiujiang travel agencies,especially small and medium travel agencies,exploring survival and development countermeasures of small and medium-sized travel agencies of Jiujiang based on the new situation has certain practical significance.

关 键 词：旅行社条例 发展 策略 九江 

分 类 号：F592.6[经济管理—旅游管理]