图书采访谨防图书“标题党”陷阱  

Bewaring of the Trap about Book Titleparty in the Book Acquisition

作　　者：姚杰[1] 

机构地区：[1]辽宁省图书馆,辽宁沈阳110015

出　　处：《图书馆建设》2011年第7期26-27,共2页Library Development

摘　　要："标题党"图书大致可分为两类:与畅销图书书名相近的图书、书名过度渲染的图书。这些图书虽然标新立异,能够带动阅读,为出版商增加商机,但是大多文题不符,给读者阅读带来困扰,实质是图书炒作。图书采访工作应谨防图书"标题党"陷阱,选择正规的出版社,提高采访人员业务水平,注重图书内容,要慎重使用书目选书。Titleparty books could be divided into books which have similar title with the best-seller books and books which titles are over rendered.These books are innovative,could promote reading,and increase business opportunities for publishers.However,contents of most Titleparty books do not match the book title,which bring troubles for readers＇ reading,and their substance is the speculation of books.Book acquisition work should beware of the trap about book Titleparty,choose normal presses,improve the professional level of book acquisition librarians,pay attention to the content of books,and choose book acquisition mode modestly.

关 键 词：图书采访 图书 “标题党” 

分 类 号：G253.1[文化科学—图书馆学]