基于AHP的鄱阳湖生态经济区旅游产业竞争力评价  

作　　者：梁培培[1] 熊国保[2] 

机构地区：[1]东华理工大学地质资源经济与管理研究中心 [2]东华理工大学,江西抚州344000

出　　处：《企业经济》2011年第7期111-113,共3页Enterprise Economy

基　　金：国家自然科学基金项目“鄱阳湖生态经济区高技术产业技术创新的影响因素”(批准号:71063001);教育部人文社科研究青年基金项目“鄱阳湖生态经济区旅游开发中的生态补偿机制研究”(批准号:10YJC790305);江西省软科学研究计划项目“鄱阳湖生态经济区旅游产业竞争力研究”(批准号:2009DR05900);东华理工大学校长基金人文社科类项目“基于物流网点规划的环鄱阳湖区域经济竞争力研究”(批准号:DHXW1104)阶段性成果

摘　　要：旅游产业是一个分层次、多因素的复杂系统,其受到来自经济、自然、社会及产业自身等众多因素的影响。自鄱阳湖规划上升为国家战略后,鄱阳湖生态经济区旅游产业竞争力的评价研究已成为热点之一,然而对其定量评价的研究方法尚为少见。本文采用改进的层次分析法,构建了科学的旅游产业竞争力评价体系,并对各级指标进行权重分析,利用分析结果,对鄱阳湖生态经济区规划中所涉及的城市进行客观评价,为找出竞争优劣势提供了一个具有现实操作性的框架,同时也将为各区域城市旅游管理部门进行相关决策,提供较为客观和科学的依据。Tourism industry is a complicated system with diverse layers and numerous factors, which is influenced by a great number of factors such as economy, nature, society and tourism itself and so on. Since Poyang Lake Planning has been promoted to be national strategy, the research on competitiveness of tourism industry in Poyang Lake Ecological Economic Zone has become one of hot topics, but the method of quantitative evaluation is still very rare. This paper applies the revised hierarchical method to construct a scientific system for the evaluation of competitiveness of the tourism industry, and conduct weight analysis on the index at all levels, and then with results, paper make objective assessment on the cities involved with Poyang Lake Ecological Economic Zone, which provide a practical framework of identifying advantages and disadvantages, and relative scientific and objective basis for decision - making of tourism management sector in regional cities.

关 键 词：鄱阳湖生态经济区 旅游产业竞争力 层次分析法(AHP) 

分 类 号：F590[经济管理—旅游管理]