旅游区位创新论  

On the Tourism Location Innovation

作　　者：李庆雷[1] 唐跃军[2] 杨春和[3] 

机构地区：[1]云南师范大学旅游与地理科学学院,云南昆明650041 [2]云南财经大学旅游学院,云南昆明650221 [3]云南农业大学人文学院,云南昆明650201

出　　处：《西华大学学报（哲学社会科学版）》2011年第4期110-114,共5页Journal of Xihua University(Philosophy & Social Sciences)

基　　金：教育部高等学校特色专业建设项目(TS2380)

摘　　要：作为相对于其他旅游地和客源地的位置与关系,旅游区位具有相对、系统、辩证、动态的特征,同时与游客的感知密切相关,这决定了旅游区位创新的广阔空间。通过改变旅游区位的存在属性和社会公众的心理感知,旅游区位创新可以起到化劣为优、转危为机、点石成金、锦上添花的作用,特别是对于区位弱势旅游地而言具有特别意义。在哲学、心理认知规律、旅游决策与行为原理、旅游空间结构理论的指导下,旅游区位创新主要从改善交通、科学竞合、提升感知、凸显文化四个方面进行。Tourism location covers the distribution of tourist resorts and their interrelations, which is dynamic, dialectic and closely related to tourists＇ perception. So there is wide room for tourism location innovation. By changing the attribute and public＇ s psychological perception of tourism location, tourism location innovation can turn crises into opportunities and disadvantages into advantages, and can perfect the tourism effect which is especially helpful to the tourism destinations with underprivileged location. Instructed by principles of philosophy, psychological cognition, tourism decision, behavior theories and tourism space structure theory, tourism location can be innovated in the four aspects ： improving traffic system, strengthening scientific co-competition, expanding public＇ s psychological perception, and highlighting local cultural characterisitcs.

关 键 词：旅游区位 心理感知 区位弱势旅游地 创新空间 区位增强 

分 类 号：F590[经济管理—旅游管理]