Creed vs. Greed- The Philosophy of Management  

作　　者：Melville Miranda Shruti Mahajan 

机构地区：[1]Australian Education Academy Pry Ltd., Melbourne, Australia

出　　处：《Chinese Business Review》2011年第9期783-789,共7页中国经济评论（英文版）

摘　　要：Creed is ＂a system of Christian or other religious belief; a faith There is no doubt that business is about making financial profit, and that is the way it should be. However, it is also important to understand that a person＇s creed-their principles and beliefs-has a tremendous influence on the way in which they will practice business. In recent decades, for example, the fraudulent business practices of major corporations such as Adelphia, Enron, Dynergy, Global Crossing, Merrill Lynch, Qwest, Tyco, and WorldCom, became international news. One after one, major world businesses, which were widely trusted and respected, toppled, leaving in their quake millions of ruined lives. Seemingly respectable and successful business practices were guilty of behaving with criminal intentions; consequently appearing, in the opinion of many observers, little more than common thieves As such, the philosophy of management, especially in relation to Creed vs. Greed, has become increasingly important within today＇s business world.

关 键 词：PROFIT RELIGION MANAGEMENT business corporate social responsibility 

分 类 号：F718[经济管理—产业经济] F276.1