基于组织生态学视角下的后发企业破坏性创新战略研究  

Latecomer Firms' Destructive Innovation Strategy Based on the Niche Theory

作　　者：郭政[1,2] 季丹[3] 

机构地区：[1]复旦大学管理学院,上海200433 [2]上海质量管理科学研究院,上海200050 [3]上海交通大学,上海200030

出　　处：《当代经济管理》2011年第9期34-37,共4页Contemporary Economic Management

基　　金：中国博士后科学基金项目<破坏性创新与后发企业动态竞争优势的获取>(20080440080)

摘　　要：生态位理论认为企业竞争优势来源于生态位的差异。后发企业获得跨越式发展必须有正确的战略选择,破坏性创新战略通过低端破坏、新市场破坏、混合破坏等方式实现了生态位的分离,最终形成新的生态位。对后发企业而言,破坏性创新战略选择改变了目前竞争的态势,为其发展提供了更多资源,从而最终改变其竞争地位。Competitive advantages of enterprises come from different niches according to the ecological niche theory.Late-coming enterprises must have a correct strategic choice if they want to get the late-development advantage.Destructive innovation strategy can realize the niche separation through the low-end break,the new market disruption and the mixed destruction,and then form a new niche.For the late-coming enterprises, the choice of destructive innovation strategy changes the current competitive situation,providing more resources to their development and thus eventually changing their competitive position.

关 键 词：生态位 破坏性创新战略 赶超战略 

分 类 号：F270[经济管理—企业管理]