全媒体语境下体育新闻教育建设的思索  

Construction of sports journalism education from omnimedia perspective

作　　者：张江南[1] 

机构地区：[1]武汉体育学院体育新闻与外语系,湖北武汉430079

出　　处：《武汉体育学院学报》2011年第10期87-91,共5页Journal of Wuhan Sports University

基　　金：2009年度国家社会科学基金项目(09BTY010)

摘　　要："全媒体"是新时代多种媒介融合的综合体,它的迅速发展正好对应了电子媒体发展的飞速性,使传统媒体面临着挑战。在全媒体语境下,传统的新闻人才培养模式也面临着困境。以探究全媒体时代体育信息的传播特征、体育新闻的教学现状与优劣成因出发,并以本校的体育新闻教学转型为案例,诠释全媒体时代重建体育新闻教育的理念。体育新闻教育应培养全媒体时代的体育新闻工作者,丰富课程体系,重视传播新技术教育,注重与"纵横媒介"的合作,建立科学的教学评价体系。Omnimedia is the fusion of modern multi-media.Its booming has proved the speedy development of electronic media and has brought challenges to the traditional media.Meanwhile,the traditional journalist training model are faced with dilemma in the omnimedia perspective.In view of sports journalism teaching in Wuhan Institute of Physical Education,characteristics of sports information communication and measures of reconstruct sports journalism education are expounded.It is held that the sports journalism education should focus on training journalists capable of working in the omnimedia era,enriching the curricular system,strengthening sports technological education,reinforcing cooperation with the media and establishing teaching evaluation system.

关 键 词：全媒体 体育新闻 信息传播 体育新闻教育 

分 类 号：G80-05[文化科学—运动人体科学]