企业社会责任发展的“三维”综合机制  

The "3D" Comprehensive Mechanism Research on Corporate Social Responsibility Development

作　　者：沈小袷[1] 

机构地区：[1]湖南财政经济学院,湖南长沙410205

出　　处：《平顶山学院学报》2011年第5期102-108,共7页Journal of Pingdingshan University

基　　金：湖南省高等学校研究项目(10C0076)

摘　　要：首先从新古典经济学理论、公共选择学派的个体理性与集体理性理论的视角对企业社会责任发展进行了理论分析,然后提出了企业社会责任发展的三维综合机制,在此基础上分别对企业社会责任发展的市场机制、行政机制、社会机制的作用机理进行了阐述.认为市场机制是企业社会责任发展的牵引动力;行政机制是企业社会责任发展的主要推动力量;社会机制是企业社会责任发展的主要监督力量.企业社会责任的发展必须综合运用这3种机制.This paper,first makes a theoretical analysis of corporate social ability development,and then,from the perspective of new classical economics theory,individual rationality and collective rationality theory of public choice school,puts forward the ＂3D＂ comprehensive mechanism of corporate social responsibility development.It holds that the market mechanism is the traction power of corporate social responsibility development;administrative mechanism is the main impetus of corporate social responsibility development;social mechanism is the supervision force of corporate social responsibility development.The three mechanisms must be applied synthetically to the development of corporate social responsibility development.

关 键 词：企业社会责任 市场机制 行政机制 社会机制 三维综合机制 

分 类 号：F72-05[经济管理—产业经济]