转变地板出口增长方式的必要性及对策研究  

Research on Countermeasures and Necessity for the Transformation of Wood Floor's Export Growth Pattern

作　　者：姜书竹[1,2] 聂影[3] 杨红强[1] 

机构地区：[1]南京林业大学经管学院,江苏南京210037 [2]湖州师范学院商学院,浙江湖州313000 [3]金陵科技学院,江苏南京211169

出　　处：《当代经济管理》2011年第11期64-68,共5页Contemporary Economic Management

基　　金：国家社科基金项目《中国木材资源安全保障体系研究》(10CJY026)阶段性成果;浙江省教育厅科研项目《出口增长方式转变研究--浙江地板为例》(Y200908816)阶段性成果

摘　　要：中国地板产业经过多年发展,已经成功进入国际市场。但是木材资源和竹资源已经逐渐成为木材工业发展的瓶颈,制约着地板产业规模的扩大,同时国内外经济环境的变化也影响了地板的出口,地板产业必须通过转变出口增长方式来应对形势变化。转变地板出口增长方式的途径有:重视研发投入,加强技术创新,推进品牌国际化,借国际认证突破绿色贸易壁垒,培养企业社会责任意识。Over years＇ development,Chinese wood floor has entered the international market,but both wood and bamboo resources make a bottleneck for wood industry,and also restrict the enlargement of wood floor industry.Meanwhile the change of economic situation affects the export of wood floor,so the wood floor industry has to transform the export growth pattern.The measures taken to transform the growth pattern include increasing research and development input,strengthening technology innovation,promoting the internationalization of brands,breaching green trade barriers by international authentication and cultivating enterprises＇ awareness of social responsibility.

关 键 词：地板 转变 出口增长方式 

分 类 号：F752.62[经济管理—国际贸易]