农产品物流主体合作边界及效应探讨  

On Cooperation Boundary and Effect among Agricultural Products Logistics Parties Based on Game Theory

作　　者：肖艳丽[1] 李谷成[1] 

机构地区：[1]华中农业大学经济管理学院,湖北武汉430070

出　　处：《中国流通经济》2012年第2期33-38,共6页China Business and Market

基　　金：农业部"国家油菜现代产业技术体系建设专项"(项目编号:CARTS-13);国家自然科学基金项目"全要素生产率与转变农业发展方式的理论和实证"(项目编号:70903027);教育部人文社会科学研究项目"中国农业全要素生产率增长及其影响因素研究"(项目编号:09YJC790105);武汉市软科学计划"武汉城市圈农产品物流体系建设研究"(项目编号:201040333114)的部分研究成果

摘　　要：行为绩效在很大程度上取决于不同主体的博弈关系。文章从农产品物流主体的行为偏好与合作倾向出发,对农产品物流需求主体之间、供给主体之间、供需双方之间合作与不合作情况下的收益进行比较分析。研究发现,合作成本影响合作倾向及合作的经济效应,且需求主体之间的合作能够使物流量价齐升,活跃农产品市场;供给主体之间的合作能够减小规模、提高价格,有利于农产品物流资源向优势企业集中;在供需双方之间的合作中,规模和价格呈反向关系,为最大程度地发挥农产品物流的作用提供了参考。为提高农产品物流主体的合作倾向,增加合作收益,应充分重视合作成本的降低。这就要求在政策导向、行业规制、主体融合上有所创新,通过产业联盟和供需联盟等,构建分工协作、相互信任、相互促进的合作形式,为活跃农产品市场、提高物流效率、增强物流主体积极性提供良好的平台,不断提高农业比较效益与核心竞争力。The performance of behavior largely depends on game relationship of different parties.Proceeding from behavior preference and cooperation tend of parties of agricultural products logistics,the profit under the situation of cooperation and non-cooperation among demand parties,supply parties,and both demand and supply parties of agricultural products logistics are analyzed in the article.It shows that cooperation costs affect tendency to cooperate and the economic effect of cooperation.In addition,cooperation among demand parties can increase logistics volume and price,and enliven the agricultural products market;cooperation among supply parties can decrease size and improve price,which is favorable to the centralization of agricultural products logistics resources in advantageous enterprises;in cooperation among demand and supply parties,the inverse relationship between size and price provides a reference to giving full play to the role of agricultural products logistics.So the government should,first make innovation in policy guidance,industrial regulation and parties integration;second,it should promote cooperation based on labor division and coordination,mutual trust and mutual promotion;third,it should provide a perfect platform to active agricultural products market,improve logistic efficiency and encourage the logistics parties;and fourth,it should continuously improve the comparative benefit and core competitiveness of agriculture industry.

关 键 词：农产品物流 合作边界 合作效应 博弈论 

分 类 号：F252.8[经济管理—国民经济]