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作 者:吴双[1]
机构地区:[1]天舣天津外国语大学英语学院,天津300204
出 处:《全球科技经济瞭望》2012年第2期47-52,共6页Global Science,Technology and Economy Outlook
摘 要:面对日益动荡复杂的新的竞争局面,企业如何获得可持续的竞争优势和实现财富创造最大化的问题,引起了国内外学者的广泛关注,于是他们引入了“战略型创业”这个全新概念来解决这个问题。因此,本文从分析战略型创业的概念内涵及其基本组成要素入手,明确了影响企业成功进行战略型创业从而创造财富的核心要素。在此基础上,我们构建了战略型创业的实用模型.通过对该实用模型的深入剖析.使我们更加深刻地理解影响战略型创业的结构要素、创业创新和战略管理各个阶段之间的关系,以及企业通过战略型创业来创造财富的机理,从而有助于我们更好地进行战略型创业。It arouses the attention of the domestic and foreign scholars that how does an enterprise obtain sustainable competitive advantage and achieve the maximization of wealth creation when it faces the increasingly volatile and complex new competitive situation, so it makes them introduce the new concept-strategic entrepreneurship to explain this phenomenon. Therefore, the paper firstly explains the basic concept of strategic entrepreneurship and its basic components which influence the strategic entrepreneurship and wealth-creating process of an enterprise. And then the paper proposes the practical model of strategic entrepreneurship which makes us understand more profoundly about the structural elements of strategic entrepreneurship, the relationship of the phases of entrepreneurship, strategic management and innovation, and moreover the mechanism of how an enterprise creates wealth through strategic entreprenearship, so that it helps us to use the process of strategic entrepreneurship better.
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