我国网上证券交易竞争能力分析  

Analysis on Competitiveness Data Model of Our Country Online Securities Trading

作　　者：秦兆伟[1] 温泽宇[2] 于湛波[3] 

机构地区：[1]哈尔滨理工大学成人教育学院,黑龙江哈尔滨150040 [2]哈尔滨理工大学编辑工作部,黑龙江哈尔滨150080 [3]黑龙江东方学院经济管理学部,黑龙江哈尔滨150086

出　　处：《哈尔滨理工大学学报》2012年第1期131-136,共6页Journal of Harbin University of Science and Technology

基　　金：黑龙江省自然科学基金(G200928)

摘　　要：在迅速发展的网络信息时代,我国网上证券交易已经成为各券商竞争的焦点,卷商只有提高网上证券交易竞争能力,才能在激烈的竞争中占据优势.针对网上证券交易竞争能力的问题,依据网络证劵交易的前提假设,设计出影响网上证券交易竞争力的指标体系;依据综合权重的方法,设定不同的影响权重,构建综合竞争力数据模型;并从间接数据和直接数据两方面着手,对于网上证劵交易竞争能力进行分析.通过对网上证券交易竞争力量化分析,可以得出各券商所从事的网上证券交易的竞争力的强弱,同时有助于券商比较客观地找出自身不足.With the rapid development of the network information age, online stock exchange in China has become the focus of firms. Only securities company must enhance the online stock exchange competitiveness to have core competition. For the online securities trading competition, we should design an effective online securities trading competitiveness index system based on the Internet securities trading hypotheses ; set different weights of influencing factors on the basis of comprehensive weight method, and construct a comprehensive competitiveness data model. Finally, using indirect data and direct data, we analyze online stock exehange~ competitiveness. Customers＇ online securities exchange competitiveness can be found by quantitative analysis, and we can identify their shortcomings.

关 键 词：卷商 网上证券交易 竞争能力 

分 类 号：F830.91[经济管理—金融学]