基于生态位的江苏省13城市文化创意旅游产业竞争力比较  

Study on Competitiveness of Cultural and Creative Tourism of 13Cities of Jiangsu Province Based on Ecological Niche

作　　者：姚慧丽[1] 任兰存[1] 

机构地区：[1]江苏科技大学经济管理学院,江苏镇江212003

出　　处：《江苏科技大学学报（社会科学版）》2012年第1期76-82,100,共8页Journal of Jiangsu University of Science and Technology(Social Science Edition)

基　　金：国家自然科学基金项目(70871057)

摘　　要：依据内生态位和外生态位理论构建了由自然地理环境、社会经济环境、人才资源、资金资源、技术资源和市场资源6大维度47个变量组成的文化创意旅游产业竞争力评价指标体系,运用熵权法确定了各评价指标的权重,以江苏省13城市文化创意旅游产业生态位的测评为基础,对13城市的6大维度及综合竞争力进行排序和分析。利用聚类分析方法将13座城市分成了3类:第一类竞争力最强,包括苏州、南京和无锡;第二类城市包括镇江、扬州、南通、徐州和常州;第三类城市有淮安、盐城、连云港、泰州和宿迁,这类城市文化创意旅游产业的发展水平较低。The article constructs the measurement system of competitiveness of cultural and creative tourist in- dustry,including 6 aspects and 47 variables,such as natural geographical environment, social and economic en- vironment, human resources, financial resources, technical resources and market resources based on the inner and outer niche. It determines the weight of evaluation indexes based on the entropy method. Then the paper analyzes and prioritizes six aspects of the 13 cities in Jiangsu province and their comprehensive competitive- ness. Finally, it divides the 13 cities into 3 categories by cluster analysis： the first category includes Suzhou, Nanjing and Wuxi, the second category includes Zhenjiang, Yangzhou, Nantong, Xuzhou and Changzhou, and the third category includes Huai＇an, Yancheng, Lianyungang, Taizhou and Suqian.

关 键 词：文化创意旅游产业 生态位 竞争能力 

分 类 号：F590.3[经济管理—旅游管理]