Personalized Tag Recommendation Using Social Influence  

作　　者：胡军 王兵 刘禹 李德毅 

机构地区：[1]State Key Laboratory of Software Development Environment,Beihang University

出　　处：《Journal of Computer Science & Technology》2012年第3期527-540,共14页计算机科学技术学报（英文版）

基　　金：supported by the National Basic Research 973 Program of China under Grant No. 2007CB310803;the National Natural Science Foundation of China under Grant Nos. 61035004,60974086;the Project of the State Key Laboratory of Software Development Environment of China under Grant Nos. SKLSDE-2010ZX-16,SKLSDE-2011ZX-08

摘　　要：Tag recommendation encourages users to add more tags in bridging the semantic gap between human concept and the features of media object, which provides a feasible solution for content-based multimedia information retrieval. In this paper, we study personalized tag recommendation in a popular online photo sharing site Flickr. Social relationship information of users is collected to generate an online social network. From the perspective of network topology, we propose node topological potential to characterize user＇s social influence. With this metric, we distinguish different social relations between users and find out those who really have influence on the target users. Tag recommendations are based on tagging history and the latent personalized preference learned from those who have most influence in user＇s social network. We evaluate our method on large scale real-world data. The experimental results demonstrate that our method can outperform the non-personalized global co-occurrence method and other two state-of-the-art personalized approaches using social networks. We also analyze the further usage of our approach for the cold-start problem of tag recommendation.Tag recommendation encourages users to add more tags in bridging the semantic gap between human concept and the features of media object, which provides a feasible solution for content-based multimedia information retrieval. In this paper, we study personalized tag recommendation in a popular online photo sharing site Flickr. Social relationship information of users is collected to generate an online social network. From the perspective of network topology, we propose node topological potential to characterize user＇s social influence. With this metric, we distinguish different social relations between users and find out those who really have influence on the target users. Tag recommendations are based on tagging history and the latent personalized preference learned from those who have most influence in user＇s social network. We evaluate our method on large scale real-world data. The experimental results demonstrate that our method can outperform the non-personalized global co-occurrence method and other two state-of-the-art personalized approaches using social networks. We also analyze the further usage of our approach for the cold-start problem of tag recommendation.

关 键 词：recommendation system social tagging PERSONALIZATION social network FLICKR 

分 类 号：TP393.09[自动化与计算机技术—计算机应用技术]