基于SWOT分析的漳州现代农业发展战略思考  

Strategy for the development of modern agriculture in Zhangzhou based on SWOT analysis

作　　者：林琳[1] 杨国永[2] 

机构地区：[1]福建农林大学经济与管理学院 [2]福建农林大学人文社会科学学院,福建福州350002

出　　处：《福建农林大学学报（哲学社会科学版）》2012年第4期30-34,共5页Journal of Fujian Agriculture and Forestry University(Philosophy and Social Sciences)

基　　金：福建省社会科学规划项目(2011B049);福建省教育厅社会科学研究项目(JA11139S)

摘　　要：总结漳州发展现代农业的主要成效;运用SWOT方法分析漳州现代农业发展的优势和劣势,以及面临的机遇与风险;以"做大做强特色优势产业,提升现代农业发展水平"为目标导向,提出漳州现代农业发展的具体战略思路,即改善农业产业结构,拓展现代农业的多样功能,发展农产品加工业和市场流通业,推进农业科技成果的应用与转化等。Tbe achievements of the development of modem agriculture in Zhangzhou are summarized. Meanwhile SWOT method is applied to analyze the advantages and disadvantages of its development in Zhangzhou, as well as the opportunities and challenges. Taking the development of characteristic and superior industry and raising the level of modem agriculture as the goal, the particular strategic approaches for modern agriculture development in Zhangzhou are proposed as follows. Agricultural structure should be im- proved to expand diverse features of modern agriculture. Agricultural products processing and agricultural marketing should be devel- oped to accelerate the application and transformation of agricultural science and technology achievements.

关 键 词：现代农业 SWOT分析 漳州 

分 类 号：F327[经济管理—产业经济]