浅谈军队医院如何开拓体检市场  

Remarks on How to Open up the Market of Physical Examination for Military Hospitals

作　　者：杨艳[1] 郝虹[1] 章健[1] 陈静芸[1] 张志敏[1] 

机构地区：[1]解放军第81医院,南京210002

出　　处：《解放军医院管理杂志》2012年第5期460-461,共2页Hospital Administration Journal of Chinese People's Liberation Army

摘　　要：随着人们生活水平的不断提高,健康体检工作越来越受到社会的重视。医疗体检市场竞争形势日趋激烈,给部队医院健康体检带来新的挑战和发展机遇。本文就军队医院在对外服务中,切实保证军队医院对外体检工作健康有序进行阐述。At present, with the continuous improvement of living standard, physical examination are val- ued higher and higher by society and the medical market competition has been intense, all these have brought both new challenges and opportunities to develop the physical examination market for the military hospital. In this paper, the measures to develop the physical examination market healthy and orderly were analyzed with the practice inthe military hospital.

关 键 词：军队医院 体检市场 问题 

分 类 号：R197.32[医药卫生—卫生事业管理]