转型期居民对城市公园免费开放的感知分析——以广州市为例  

Analysis on the Urban Residents' Perception of the Park Free Opening-up Policy in the Context of Socioeconomic Transformation:A Case of Guangzhou

作　　者：方远平[1] 毕斗斗[2] 甘巧林[1] 

机构地区：[1]华南师范大学旅游管理系,广东广州510631 [2]华南理工大学经贸学院,广东广州510006

出　　处：《旅游学刊》2012年第8期78-87,共10页Tourism Tribune

基　　金：国家自然科学基金项目(40801053);华南理工大学中央业务经费项目(D211203w)共同资助~~

摘　　要：转型期城市公园的免费开放是城市政府及公园管理部门面临的迫切任务,然而,国内外学术界鲜有关于居民对公园管理政策感知的研究。在2009年广州市施行公园免费开放政策背景下,文章以市区5个典型城市公园为对象,对公园访问者进行了随机抽样调查,运用因子分析、方差分析等定量方法对问卷数据进行统计分析,研究发现:1.近半数被访者对公园免费开放政策持肯定态度,近1/3的被访者反对该政策,其余持中立态度;2.分析居民对公园免费开放政策的感知因子,得出3个正面感知公因子和4个负面感知公因子;3.运用方差分析研究了不同人口学特征群体对公园免费开放政策的感知差异,发现不同年龄、职业群体对"丰富市民休闲生活"、"促进休闲旅游业发展"等正面公因子和"导致商品娱乐设施价格上涨"、"影响公园休闲环境"等负面因子的差异明显。最后,根据公园免费开放存在的问题,提出了改善公园管理政策的相关建议。Urban parks play an important role in the urban residents＇ daily leisure life, the provision of satisfying and sufficient leisure services are the urgent tasks of urban government and urban park management department. However, there are few literatures that focus on this topic in the domestic and international academic circles. Based on the background of 32 municipal parks free opening in Guangzhou in 2009 , the authors carried out an random sampling questionnaire survey on the residents＇ perception of urban park free opening policy in the 5 typical urban parks. Using quantitative methods such as factor analysis, variance analysis, this research found that ： 1. nearly half of the respondents hold a positive attitude toward park free open-door policy while one-third of respondents are opposed to the park free open policy. 2. Using factor analysis to study the positive and negative perception of the urban park free open policy, this study found three positive common factors and four negative common factors. 3. Using the variance method to test the significance of the common factors, the study found that different ages and occupational groups are different on the factors： ＂enrich our leisure life＂, ＂promote the development of leisure and tourism＂, ＂raising the price of the commodities and entertainment facilities＂, ＂degenerate the environment of the parks and recreation＂. Finally, this paper puts forward some suggestions to improve park management policies according to the problems and the above study.

关 键 词：居民感知 公园免费开放政策 休闲 广州 

分 类 号：F592.7[经济管理—旅游管理] F224[经济管理—产业经济]