环境价值观与居民绿色消费行为关系研究  

A Study of Relatiogs Between Environment Values and Green Consumption Behavior

作　　者：陈平[1] 高鹏[1] 余志高[1] 

机构地区：[1]浙江工商大学工商管理学院,浙江杭州310018

出　　处：《江苏商论》2012年第8期18-21,共4页Jiangsu Commercial Forum

基　　金：2010年教育部人文社会科学青年基金项目(项目编号:10YJCZH014)阶段性成果

摘　　要：近年来,我国经济高速发展,环境问题也越来越突出,政府提出了可持续发展政策;国际社会上,低碳发展方式备受关注。正是在这样的背景之下,改变居民消费方式,树立绿色消费观念再一次受到社会各界的重视。绿色消费是可持续发展观念的延伸,是解决环境问题的重要方面。本文通过文献回顾,结合我国现实情况和国内外学者的研究成果,构建了环境价值观与绿色消费行为关系的理论模型。In recently years, with the rapidly economic development of China, the environment problem be- comes more and more serious, the government put forward for sustainable development, policies; in the interna- tional community, low carbon development draw more attention. In this context, changing the resident＇s con- sumption pattern, setting up the green consumption idea gained more recognition again. Green consumption is the extension of the sustainable development idea, is an important aspect to solve the environment problem. Through consulting literature, in combination with the reality of the situation and the domestic and foreign scholars＇ re- search results, constructing the theory model to study the influence between environmental values and green con- sumption behavior.

关 键 词：环境价值观 绿色消费态度 绿色消费行为 

分 类 号：C913.33[经济管理]