企业环境战略准备度的分析与测评  

作　　者：屠扬[1] 郑立群[2] 

机构地区：[1]河北农业大学国资处 [2]天津大学管理与经济学部

出　　处：《企业经济》2012年第8期25-28,共4页Enterprise Economy

摘　　要：随着企业面临着越来越显著的环境压力,环境敏感型企业必须将环境问题提升到战略高度。本文将战略准备度思想引入企业环境战略管理和环境业绩评价中,试图从人力、技术、资源、利益相关者四个维度对公司环境战略准备度进行评估,得到企业环境战略准备度。最后通过具体案例对企业环境战略准备度进行测评,并对结果进行分析。As the environment pressure that enterprises face is getting stronger, the environment- sensitive enterprises must upgrade the environment problems to a strategic height. The ideology of strategic readiness is applied to assess the support of the en- vironmental strategic from the intangible assets of enterprises. The environment strategic readiness of the enterprises includes four- dimension： human resources readiness, green technology readiness, green resources readiness and stakeholders＇ readiness. A specific case is discussed to assess the environment strategic readiness of the enterprises, and the result is an- alyzed.

关 键 词：环境战略 战略准备度 无形资产 

分 类 号：F062.4[经济管理—政治经济学] F234