新疆入境旅游客源市场结构分析与对策建议  

Analysis on the Inbound Tourist Market Structure and Development Strategies in XinJiang

作　　者：马燕[1] 

机构地区：[1]新疆伊犁师范学院生命资源环境系,新疆奎屯833200

出　　处：《世界地理研究》2012年第3期160-167,共8页World Regional Studies

基　　金：伊犁师范学院2011年度一般科研项目;项目编号2011KTYB007

摘　　要：以1999-2008年新疆入境市场的相关统计数据为基础,运用地理集中指数、年际集中指数指标,采用定量分析以及定性分析的方法,从入境游客的空间结构、时间结构、消费结构3个方面对新疆入境旅游客源市场结构进行了分析。结果表明:(1)新疆入境旅游客源地地理集中指数仍然较高;(2)外国人是新疆最大的入境旅游客源市场;欧洲和亚洲旅游者是新疆入境旅游者的主体;独联体是新疆第一大客源,其次是日本、台湾、港澳同胞、美国、韩国;(3)大多数新疆入境旅游者流向北疆;绝大多数新疆入境旅游者流入乌鲁木齐市、伊犁州直属县(市)、吐鲁番地区、喀什地区、阿勒泰地区;(4)多数国家是新疆入境旅游比较稳定的客源市场,少数国家有较大的年际间差异性;(5)除了购物、长途交通所占较大比重及变化较明显外,市内交通、游览、住宿、餐饮、娱乐、邮电通信、其他服务等所占比重都较小,变化不明显且变化幅度较小。并根据研究结果提出开发新疆入境旅游客源市场的对策建议。This paper analyzed the time, the space and consumption structure of inbound tourist market in Xinjiang from 1999 to 2008 based on geographic concentration index and year border concentration index according to Chinese Traveling Statistics Yearbook, China Statistical Yearbook and Xinjiang Statis- tical Yearbook as well as other data materials. It utilized the quantitative and qualitative method. The results showed as follows about the time, the space and consumption structure of inbound tourist market in Xinjiang. （1）It was still high for geographic concentration index of inbound tourist countries in Xinjiang. （2）Foreigners were the largest inbound tourist market in Xinjiang. The main inbound tourist market in Xinjiang was from Europe and Asia. The top 6 tourists were CIS ,Japan, Taiwan, HongKong and Macao, America, Korea. CIS was the largest number among inbound tourists in Xinjiang. （3）Most of inbound tourists went to North in Xinjiang. Most of them flowed to Urumqi City, Ill Kazak Autonomous Prefecture, Turpan Administrative Offices, Kashgar Administrative Offices and Hotan Administrative Offices. （4）Most countries were relatively stable tourist markets for inbound tourism in Xinjiang, such as Malaysia, Japan, Philippines, Singapore, United Kingdom, Germany, France, Italy, Swe- den, Switzerland, CIS, Canada, United States, Australia, New Zealand, Hong Kong, Macao and Taiwan. Annual big change was reflected among the countries which were Mongolia ,India, Thailand, Indonesia, Korea and Spain. （5）Shopping, long distance transportation accounted for the proportion to be bigger and changed obviously, local transportation, visiting, accommodation, catering, post and communication services, entertainment and other services had a smaller proportion. The change was not obvious. The countermeasures for developing inboard tourist market were given.

关 键 词：入境旅游 客源市场结构 对策建议 新疆 

分 类 号：F592.7[经济管理—旅游管理]