城市文化提升策略研究——以宁波市为例  

Study of Urban Culture in Ningbo Based on the Evaluation of Citizen Psychological Perceptions

作　　者：王武科 姜华 

机构地区：[1]宁波市规划设计研究院

出　　处：《中国名城》2012年第10期42-46,共5页China Ancient City

基　　金：国家社会科学基金重点项目(02AJL005)部分成果

摘　　要：市民是城市文化的塑造者,其对文化的感知是构成城市文化的第一要素,也是认识城市文化的有力抓手。通过专家咨询,并在大量市民问卷调查和访谈的基础上,获取市民对单个标志物的感知评价结果,归纳出代表宁波城市文化的主要标识物及其文化特征,并对不同地域和学历类型的市民进行对比分析,采用社会学分析方法对评价结果进行解释。最后,基于市民感知评价表现的特征,有针对性地提出了宁波城市文化提升的策略。Citizen are creator of urban culture, and these psychological perceptions to the urban culture are the breakthrough point of urban culture studying. Firstly this paper summarizes the culture symbols of Ningbo by professional consultation method. Based on study of questionnaire in Ningbo citizen, from the perspective of citizen psychological perceptions, the evaluation of citizen to urban culture symbol and perception quality are analyzed, and representative urban symbol and its cultural features are extracted. Furthermore, different areas and different education level citizen are analyzed by comparative study of psychological perceptions. Finally, based on the evaluation characteristics of citizen psychological perceptions to urban culture, the related policies and suggestions are obtained.

关 键 词：城市文化 感知评价 提升策略 宁波市 

分 类 号：C912.81[经济管理]