英汉新闻播报的动态顺应性对比研究  

A pragmatic analysis on linguistic and contextual choices of CCTV News and BBC World

作　　者：范开芳[1] 

机构地区：[1]宿迁学院,宿迁223800

出　　处：《长春工程学院学报（社会科学版）》2012年第3期62-65,共4页Journal of Changchun Institute of Technology(Social Sciences Edition)

基　　金：江西省高校人文社会科学研究2012年度项目(项目编号:YY1220);2012年度宿迁学院科研基金项目(项目编号:2012ky27)

摘　　要：维索尔伦根据使用语言就是进行语言选择的观点提出了顺应论,根据这一语用综观论,对CCTV和BBC电视新闻播报过程中在语言选择层面和语境选择层面进行对比研究,发现二者在顺应观众心理世界和交际渠道上存在顺应程度的不同,从而引起观看效果的差异。在此基础上,为提高新闻的观看效果,对新闻制作人和新闻作家提出了在语言和语境选择层面的建议:顺应观众对安全感的需求、顺应观众信息处理机制的要求、顺应电视播报渠道的需求。Verschueren has put forward the theory of pragmatic perspective on language on the basis that using language must consist of the continuous making of linguistic choices.From this perspective,the paper analyzes the linguistic and contextual choices of television news broadcasting process from CCTV News and BBC World from the aspects of voices and intonation,word choosing and text organization and the aspects of temporal relations,spatial relations and artifacts.We find that there exist differences in those two kinds of choices when referring to the adaptation to audiences’ mental world and communicative channel,and further more it gives four suggestions to news producers and news writers to improve the watching effectiveness of the news program.

关 键 词：语用顺应 电视新闻播报 语言和语境对比 

分 类 号：G219.26[文化科学—新闻学]