广西三江侗族自治县民族文化旅游业发展对策探析——基于波特“钻石模型”视角  

On the Countermeasures of Ethnic Cultural Tourism Development in Sanjiang Dong Autonomous County in Guangxi Based on Porter's Diamond Model Perspective

作　　者：梁君[1] 郑兴波[1] 陈显军[1] 

机构地区：[1]广西师范大学经济管理学院,广西桂林541006

出　　处：《柳州职业技术学院学报》2012年第5期1-6,共6页Journal of Liuzhou Vocational & Technical College

基　　金：教育部人文社会科学研究青年基金项目(11YJC630114);广西人文社会科学发展研究中心"科学研究工程"项目([2011]10号);广西师范大学博士基金项目(师政科技2011(3))

摘　　要：广西三江侗族自治县拥有丰富的生态资源、人文资源,少数民族众多,民族文化积淀深厚,近年来,民族文化旅游业得到了迅猛发展,但由于地处偏远、交通不便利、经济欠发达等原因,其优势还没得到充分彰显。在实地调研的基础上,从波特"钻石模型"角度出发,指出其民族文化旅游业发展中存在的问题,提出应对文化旅游资源进行科学、合理、有序的开发,挖掘其文化内涵价值,将文化旅游资源优势转变成现实的产业优势和经济优势,改善三江地区经济状况等对策。There are rich ecological resources, human resources, many national minority, and profound cul- tural background in Sanjiang dong autonomous county in Guangxi. In recent years, the ethnic culture tourism has been rapidly developing. Because of the remote location, the inconvenient traffic, the less de- veloped economy and other reasons, the advantages has not fully displayed. Due to the field survey, and based on the aspect of Porter＇s Diamond Model, this paper points out the problems existing in the devel- opment of cultural tourism resources, and proposes some suggestions .that we should exploit culture tourism resources in a scientific, reasonable and orderly way, dig out its cultural content value deeply, and transform the cultural tourism resources advantages economic conditions in sanjiang region.

关 键 词：三江侗族自治县 民族文化旅游业 波特“钻石模型” 

分 类 号：F590.31[经济管理—旅游管理]