工业设计、ODM与我国出口产品价值提升：作用机理与实证检验  

Industrial Design,ODM,and the Enhancement of Price of China' s Exporting Products:Mechanism and Empirical Tests

作　　者：徐元国[1,2] 

机构地区：[1]浙江工商大学经济学院 [2]教育部人文社科重点研究基地浙江工商大学现代商贸研究中心

出　　处：《国际贸易问题》2013年第1期146-157,共12页Journal of International Trade

基　　金：教育部人文社会科学研究省部共建基地项目(编号:12JJD790024);教育部人文社会科学研究项目(编号:10YJA790256);浙江省浙商研究中心项目(编号:12JDZS02YB);浙江省自然科学基金项目(编号:LY12G03013);教育部人文社科重点研究基地浙江工商大学现代商贸研究中心项目(编号:12JDSM12YB)的资助

摘　　要：我国外贸从OEM向ODM升级过程中,工业设计起到非常重要的促进作用。本文详细论证了工业设计对制造业发展、企业盈利能力增强和外贸产业升级的作用机理,并以与工业设计关系密切的出口产品价格指数反映出口产品价值的变化,用1986-2010年间的时间序列数据进行实证检验。协整检验和误差修正模型估计结果表明,在长期均衡关系和短期波动两种统计模型中,工业设计能力均对出口产品价值具有显著正向作用。我国需要进一步深化对工业设计重要作用的认识,构建包含政府、企业和协会等多层面的工业设计发展支撑体系。Industrial design plays s foreign trade from OEM to ODM. a very important role in promoting China＇ This paper demonstrates the role of industrial design in the manufacturing sector development, corporate profitability enhancement, and foreign trade industrial upgrading. The author designs a products＇ exporting price index to reflect the value of exported goods which has close relationship with the industrial design. The empirical tests are based on data between 1986 and 2010. The results of cointegration and ECM show that both in long-run equilibrium relationship and short-term fluctuations relationship, the vari- able of industrial design has significant effect on the price of export products. So we need to further the understanding of the importance of industrial design, and try to set up a system comprising government, enterprises, and industry asso- ciation to support the development of industry design.

关 键 词：工业设计 ODM 出口产品价值 协整检验 误差修正模型 

分 类 号：F752.62[经济管理—国际贸易]