广东古村落旅游与广东旅游业转型和创新  

The Transition and Innovation of Historical Village Tourism in Guangdong

作　　者：刘世红[1] 

机构地区：[1]广东省社会科学院旅游研究所,广东广州510610

出　　处：《玉林师范学院学报》2012年第6期51-56,共6页Journal of Yulin Normal University

摘　　要：近年来,作为历史文化旅游资源的重要组成部分,古村镇旅游日益受到游客追捧,成为热门时尚的旅游活动。这一方面反映出中国人日益成熟的旅游心态,另一方面也说明旅游业逐步从观光旅游向深层次的文化旅游转型。但是,面对古镇旅游方兴未艾,如火如荼的旅游态势,国内的古村落旅游一直不温不火,没有能够发掘出更深的文化价值和旅游价值。本文就广东古村落旅游的特点、旅游价值和在旅游产业转型过程中的作用逐一论述,以期为广东旅游业注入更多文化的创新动力,将其提升转型为新兴的文化旅游产业,使广东省真正成为文化大省、旅游强省。Abstract： In recent years, as an important part of historical and cultural tourism resources, historical village tourism has become very popular with the tourists and become a hot and fashionable travel activity. This, on the one hand, reflects a more mature travel mentality of the Chinese people; on the other hand, indicates tourism has been shifting from sightseeing type to cultural type. However, domestic historical village tourism has been quite low, and is not able to catch the step of the international one. It fails to digging out deeper cultural and tourism value. Therefore, this paper expounds Guangdong historical village tourism＇ characteristics, the tourism value and functions in the tourism transition, in hope to promote Guangdong＇ s tourism and build it to be a real cultural province and tourism powerhouse.

关 键 词：广东古村落 文化旅游 广东旅游业 转型 创新 

分 类 号：G127[文化科学]