基于SWOT分析的河北省文化产业创新策略研究  

A Study on the Innovation Strategies of Cultural Industry Based on SWOT Analysis in Hebei Province

作　　者：王金山[1] 郭洁卿[1] 

机构地区：[1]石家庄经济学院研究生学院,河北石家庄050031

出　　处：《河北科技大学学报（社会科学版）》2012年第4期15-21,共7页Journal of Hebei University of Science and Technology:Social Sciences

基　　金：河北省文化艺术科学规划项目(09AH007)

摘　　要：以文化产业和创新概念为出发点,运用SWOT分析法分析了河北省文化产业的优势、劣势、机会和威胁,建立了SWOT矩阵,并以此为依据,提出河北省文化产业5QG创新模式以及观念创新、制度创新、技术创新、管理创新和战略创新的策略,为进一步加快河北省文化产业发展和提高发展水平,科学制定河北省文化产业创新发展规划提供可靠依据。Based on cultural industry and the concept of innovation, this thesis aims to offer an objective and exact analysis of the current circumstances of the cultural industry in Hebei by using SWOT analysis. It gives a general picture of the strengths, weaknesses of the cultural industry in Hebei and the opportunities and challenges it faces at present. This paper forms a SWOT matrix. Based on the matrix, it suggests strategies of innovations in concept, institution, technique, management and strategy. Therefore, this paper provides a reliable basis to further enhance the development and make a scientific plan of the innovation of the cultural industry in Hebei.

关 键 词：文化产业 SWOT分析 创新模式 创新策略 

分 类 号：F264[经济管理—国民经济]