基于读者问卷调查的高校阅读推广活动评价与分析——以中原工学院为例  

Analysis and Evaluation of University Reading Promotion Activities Based on Readers' Questionnaire Survey——Taking Zhongyuan University of Technology as an Example

作　　者：姚显霞[1] 

机构地区：[1]中原工学院机电学院,河南郑州451191

出　　处：《图书馆论坛》2013年第1期144-147,共4页Library Tribune

摘　　要：归纳出十七种阅读推广活动的形式,提出阅读推广活动的评价指标。组织中原工学院九百多位大学生,对阅读推广活动在八个方面分别进行评价,在"参与人数多的活动"等方面对阅读推广活动排序,表明现阶段高校阅读推广活动的一般现状。整理五百多位读者的意见,对阅读推广活动在创新、举办策略等方面进行分析并总结。The paper sums up 17 types of reading promotion activities, brings forward the related evaluation uating the reading promotion activities in Zhongyuan University of Technology in eight aspects respective quences them by participation rate and other criteria, thus revealing the current situation of reading promotl campus, and finally, summarizes innovation and planning strategy for reading promotion activities. index. After evally, the author se on activities in the

关 键 词：阅读推广 问卷调查 读者 评价 

分 类 号：G252.1[文化科学—图书馆学]