基于市场需求的纺织服装业逆向物流价值研究  

Study on Value of Reverse Logistics of Textile and Garment Industry Based on Market Demand

作　　者：曹亚克[1] 

机构地区：[1]天津工业大学管理学院,天津300384

出　　处：《物流技术》2013年第1期4-6,共3页Logistics Technology

摘　　要：基于纺织服装物流在市场需求中的作用,对纺织服装业逆向物流的特点及需求因素进行分析,从价值分析角度对纺织服装业逆向物流的经济价值、社会价值与顾客价值等进行论述,在此基础上,提出了提高认知和理念、构建反应机制、培养专业人才等保障措施。In this paper, on the basis of the understanding of the function of the textile and garment logistics in satisfying market demand, we analyzed the characteristics and demand factors of the reverse logistics of the textile and garment industry, from the angle of value analysis, intro duced the economic, social and customer value of it, and on such basis, proposed the supportive measures such as improving knowledge and awareness concerning the reverse logistics, establishing a responding mechanism and training professional talents.

关 键 词：市场需求 纺织服装业 逆向物流 

分 类 号：F252.19[经济管理—国民经济] F252.8