中国特色文化产业发展路径探析——基于“喜羊羊”成功个案的启示  

Exploration on Development Route of Cultural Industry with Chinese Character——A Case Study of the Cartoon "Pleasant Goat and Grey Wolf"

作　　者：赵欣[1] 

机构地区：[1]乌鲁木齐职业大学学生工作部,新疆乌鲁木齐830002

出　　处：《乌鲁木齐职业大学学报》2012年第4期81-83,87,共4页Journal of Urumqi Vocational University

摘　　要：作为迄今为止国内最成功的原创动漫品牌,"喜羊羊"的出现正是中国文化产业成长进程的缩影之一。在当前国际间文化竞争日益激烈的现实背景下,加快发展中国特色文化产业显得尤为重要而紧迫,"喜羊羊"的成功经验无疑能带来诸多有益的启示。The cartoon ＂Pleasant Goatand Grey Wolf＂ , as a most successful cartoon made in China, can be regarded as the sign of Chinese cultural industry progress. With more fierce competition between countries in the world, the advancement of Chinese cultural industries is very important, which will obtain more shares in the international cultural market. The success of ＂Pleasant Goat and Grey Wolf＂ provides enlightenment for Chinese cultural industries.

关 键 词：喜羊羊 中国特色 文化产业 启示 

分 类 号：G124[文化科学]