两型社会建设背景下湖南农村生态消费发展对策研究  

Counter-measures for Development of Hunan’s Rural Ecological Consumption under the Background of “Two-oriented Society”Construction

作　　者：李瑢[1] 

机构地区：[1]湖南女子学院,湖南长沙410004

出　　处：《湖南商学院学报》2013年第1期19-22,共4页Journal of Hunan Business College

基　　金：2012年湖南省省情与决策咨询项目"两型社会建设背景下湖南农村生态消费发展对策研究"(2012BZZ52);湖南省哲学社科基金项目"提高湖南农村居民生态消费力研究"(11YBB202)

摘　　要：两型社会建设是生态文明建设的重要途径,生态消费是两型社会建设的基石。作为湖南最大的消费者群体,湖南农村消费者是湖南生态消费和两型社会建设的一支重要生力军,应当有所作为。但是现阶段湖南省农村生产消费中还存在着农业资源的高投入、非可持续发展、粗放式生产、资源浪费程度高等一些生产性消费问题和重消费、轻环保,消费观念相对落后、消费结构不合理等一些生活性消费问题,农村生态消费的建设和发展需要通过政府的引导和激励,也需要通过加强农村的消费教育吸引更多的农村消费者来参与。The construction of ＂Two-oriented society＂ is an important means to develop ecological civilization, while ecological consumption is the foundation of the construction of ＂two-oriented society＂. As the largest consumption body in Hunan province, rural consumers in Hunan are an essential force to influence the constructions. But at present, there still exists problems such as high input of agricultural resources, unsustainable development, extensive production mode, huge resource waste, unfriendly consumption concept, unreasonable consumption structure. The construction and development of rural ecological consumption need the guidance and incentive from the government, and also the strengthening of the education of consumption to attract more rural consumers.

关 键 词：两型社会 湖南 农村 生态消费 发展对策 

分 类 号：F327.64[经济管理—产业经济]