基于农户视角的农产品滞销问题研究——以2009年中国11个省市食用菌种植农户调查为据  

Analysis on Poor Sales of Agricultural Products from Perspective of Farmers——Based on Survey Data from Mushroom Growers in 11 Chinese Provinces and Cities in 2009

作　　者：韦佳培[1,2] 张俊飚[1] 李鹏[1] 

机构地区：[1]华中农业大学经济管理学院,湖北武汉430070 [2]广西大学国防教育学院,广西南宁530004

出　　处：《华中农业大学学报（社会科学版）》2013年第3期71-76,共6页Journal of Huazhong Agricultural University(Social Sciences Edition)

基　　金：国家现代农业(食用菌)产业技术体系专项经费(nycytx-2008023)

摘　　要：利用对中国11个省份510户食用菌种植农户的调查数据,分析了食用菌的销售情况,并通过建立二元Logistic模型分析影响农产品滞销的因素。结果表明:男性农民和参加农业协会的农民在农产品销售中更具优势;农户对消费者偏好和市场行情越了解,其农产品销售情况越好;进行农产品深加工、农产品批发市场分布越近、道路状况越好,农户的农产品销售情况越好。提出了各级政府应加大对农业协会的扶持力度,加快实现农产品物流信息化,加强对农产品深加工技术的宣传和推广,优化农产品销售网点布局和增加对道路等基础设施的投入等政策建议。Based on the survey data from 510 mushroom growers in 11 provinces of China.,this paper analyzes the sales situation of mushrooms and factors causing poor sales of agricultural products by using Binary Logistic Regression Model.The result shows that male farmers and farmers who particpate in farmer＇s cooperative organizations have more advantages in sales of agricultural products;the more the farmers know consumer＇s preferences and market,the better the sales of their agricultural products will become and distance from the agricultural produce wholesale markets and local transportation conditions are also the factors affecting sales of agricultural products.Therefore,this paper proposes several policy suggestions：first,governments at all levels should strengthen the support for farmer＇s cooperative organizations;second,logistic formationization of agricultural products should be quickened;third,propaganda and spread of further processing of agricultural products should be strengthened and finally,arrangement of sales network of agricultural products should be optimized and also investment in infrastructure should be improved.

关 键 词：农户 农产品滞销 农产品批发 农产品销售 食用菌产业 

分 类 号：F222.3[经济管理—国民经济]