西方礼仪语言的文化内涵及其在东方的意化和借鉴  

The cultural connotation of Western language etiquette and its use for reference in the East

作　　者：郑芷莲[1] 

机构地区：[1]青岛科技大学外国语学院,山东青岛266061

出　　处：《青岛科技大学学报（社会科学版）》2013年第1期87-90,共4页Journal of Qingdao University of Science and Technology(Social Sciences)

摘　　要：随着经济、文化全球化发展的日趋强化,语言作为传播的媒介受到人们特别的关注。而滋养在经济和文明范畴内的西方礼仪语言随着政治的跌宕起伏表现出独特的人文现象,人们对"西方礼仪语言"这个极具生命力的概念给予了极大的青睐。从不同的侧面诠释东西方不同的民族文化个性、西方礼仪语言的文化内涵,旨在强调西方礼仪语言在现代化社会中具备的优势以及东方人应借鉴西方礼仪语言的意义。With the increasing development of globalization in economy and culture, language is fervently concerned by human beings. Western language etiquette, nourished in the categories of economy and culture, has put forward a specific cultural phenomenon with the ups and downs of politics. With the background of modernization, people have showed great favor to the vital concept of ＂Western Language Etiquette＂. This article endeavors to expound the different national characteristics of eastern and western cultures, and the cultural connotations of western language etiquette on various aspects. And it aims to emphasize the advantages of western language etiquette in modern society and the significance of easterners＇ learning from the western language etiquette.

关 键 词：礼仪语言 文化内涵 民族个性 

分 类 号：F717.6[经济管理—产业经济]