票务二级市场与消费者福利  

Resale Market and Consumer Welfare

作　　者：刘冲[1] 厉行[2] 

机构地区：[1]北京大学光华管理学院 [2]斯坦福大学经济系

出　　处：《南开经济研究》2013年第1期104-120,共17页Nankai Economic Studies

摘　　要：本文构建了一个理论模型,讨论了票务二级市场触发的条件,同时分析了影响二级市场规模和消费者福利的因素。通过引入二级市场卖票成本的假设,模型内生地形成了排队的一般消费者、票贩子、直接去二级市场购票的高端消费者等群体。我们发现,一级市场是否存在价格和售票量限制,是二级市场产生的重要条件。高端消费者存在的必要条件是:平均保留效用和卖票成本的比值较大,而一级市场的价格限制较小。我们还通过数值模拟发现,消费者对票的平均效用越高,票务二级市场规模越大;卖票成本和售量限制越大,票务二级市场规模越小。售量限制越大,对消费者越有利,二级市场卖票成本越高,票务的价格限制越大,对消费者越不利。We established a model to explain when resale market for ordinary tickets exists, and also discussed the influencing factors of resale market size and consumer wel- fare. By introducing the cost of reselling in the secondary market, consumers are endoge- nously divided into various categories, including general buyers, scalpers and high-type buyers. We find that capacity limit and price cap for sellers in the primary market are key conditions that resale market could exist. Conditions when high-type buyers enter the market is that average valuation over average reselling cost is relative high and the price cap in the primary market is relative low. What＇s more, our simulation results show that size of resale market is increasing with buyer average valuation and decreasing with higher selling cost or capacity limit. Consumer welfare is increasing with buyer average valuation and capacity limit, but decreasing with average selling cost and price cap.

关 键 词：票务二级市场 消费者福利 售票量限制 价格上限 

分 类 号：F832.51[经济管理—金融学] F224