城市主流媒体为农民工市民化服务的信息策略研究——基于《广州日报》近三年来的新闻报道分析  

Research on the Information Strategies of the Urban Mainstream Mediae Serving for Citizenization of Migrant Workers——An Analysis Based on the News Coverage Reported by"Guangzhou Daily"in the Past Three Years

作　　者：杨玫[1] 

机构地区：[1]广州大学图书馆,广东广州510006

出　　处：《现代情报》2013年第6期10-13,132,共5页Journal of Modern Information

基　　金：2012年教育部人文社会科学规划基金项目"市民化进程中的农民工信息保障研究"(批准号:12YJA870024)的研究成果

摘　　要：对《广州日报》近三年来的农民工报道分析显示,城市主流媒体关于农民工的报道在报道数量、议题内容、报道类型、叙述主体、新闻来源等方面尚有改进的空间。作为农民工市民化信息保障体系的重要组成部分,城市主流媒体应充分认识到自身的社会责任,构建媒体信息服务平台,树立平等的受众观念,拓宽议题内容,增强传播效果,准确反映农民工群体的真实面貌,为农民工市民化营造良好的信息环境。The analysis based on the news coverage about migrant workers reported by ＂Guangzbeu Daily＂ in the past three years reveals that the urban mainstream mediae need improve their news coverage about migrant workers in some aspects, such as the news number, the news topics, the types of news reports, the self expression of migrant workers and the news sources. As an important part of the infommtion support system of migrant workers＇ citizeniazation, the urban mainstream mediae should be fully aware of their social responsibility, build a media information service platform, establish the concept of equality, broaden the a-genda, enhance the dissemination effects, accurately reflect the true status of migrant workers, and create a good information en-vironment for migrant workers＇ citizenization.

关 键 词：信息策略 农民工 市民化 城市主流媒体 广州日报 

分 类 号：G20[文化科学—传播学]