电视研究中民族志法的运用  

Ethnographic Method to Use in the Study of TV

作　　者：杨斌成[1] 张斌[2] 

机构地区：[1]钦州学院中文与传媒学院,广西钦州535000 [2]怀化学院中文系,湖南怀化418008

出　　处：《怀化学院学报》2013年第6期68-70,共3页Journal of Huaihua University

摘　　要：电视一诞生就受到人类的关注和研究,对电视研究最早也最成功的是美国,美国经过几十年的研究已然形成比较稳定的研究社群,我国对电视的研究要晚于西方。电视研究自上世纪70年代以来走向质化研究。采用民族志研究方法来研究电视与社会的发展与变迁,是电视研究的人类学取向。TV is concerned and studied by human with it appeared, the earliest and most successful research in the United States, which has already formed a relatively stable research community after decades of research, China＇s television studies later than in the West. The TV research was toward qualitative research since the 1970s. Ethnographic research methods to study television and social development is a television in the Anthropology orientation.

关 键 词：电视 人类学 民族志 社会变迁 

分 类 号：J90[艺术—电影电视艺术]